Don't do bad. Don't focus on profit. Focus on people. 

Not another company creating noise.

Here at Pigeon, we do not want to contribute to the digital noise that is so rife in today's technologically orientated environment. Rather we want to abide by the philosophy less is more so that we do not become involved in the participation of creating clutter. Similar to Google's old motto "Don't be evil" our twist is Don't do bad. This may sound pretty obvious but it can often be forgotten all to easily. 

A company creating growth and opportunity.

We aim to partner with other businesses to promote real growth and opportunity both within our business and the community. We aim to contribute greatly towards the social development opportunities within South Africa with our initiative.